Home Lifestyle Peter Stefanovic and Sylvia Jeffreys give wedding vendors generous TV plug

Peter Stefanovic and Sylvia Jeffreys give wedding vendors generous TV plug

6 min read

Karl Stefanovic admitted his family “don’t pay for shit,” so is that why Peter Stefanovic and Sylvia Jeffreys used the reach of the Today show on Channel Nine to promote their wedding vendors?

Two days after they said “I do” at the $6500 per night Ooralba Estate in Kangaroo Valley, NSW, the pair appeared on the breakfast show with the scenic venue in the background. Standing arm-in-arm, and looking a little tired after the weekend’s festivities, they thanked their well-wishers and plugged their location.

“If you are thinking of locations to get married, the beautiful Kangaroo Valley, where we are at the moment, is primo,” Peter told Today’s viewers on Monday morning.

“It’s gorgeous,” Sylvia added.

Next up was the services of Today’s sport presenter, Tim Gilbert, as a master of ceremonies.

“If you are looking for a high-quality, very smart, very intelligent, very clever, very witty, very funny emcee, who ticks all of the boxes, then Tim Gilbert is certainly your man,” Peter continued.

No word on his prices, though.

Peter’s older brother Karl, who acted as groomsman, and his co-host Lisa Wilkinson, also helped out with the wedding flogging.

Peter Stefanovic and Sylvia Jeffreys give wedding vendors generous TV plug
Peter’s older brother Karl Stefanovic, Lisa Wilkinson, Tim Gilbert and Richard Wilkins also helped out with the wedding flogging. 

Broadcasting their Monday show from a rainy Bowral, just a 45-minute drive from the wedding location, Karl described the Southern Highlands as “the perfect place to get married” following a clip of Wilkinson’s promotional tour of the area.

They also gave Rebecca Vallance, Sylvia’s wedding and bridesmaids’ dresses designer, a name-check.

Peter Stefanovic and Sylvia Jeffreys give wedding vendors generous TV plug
The Today show helped flog the wedding vendors on Monday morning. 

The designer also issued her own statement about the creation of the dress and is now available for interview about it.

Peter’s suit provider, Armani, was also mentioned on Today, at the same time as a picture of the pair with the vendors tagged came up on screen.

Photo gallery

Sylvia Jeffreys and Peter Stefanovic wed in intimate ceremony

In case there was any doubt about who supplied what, Nine’s publicity team issued a statement to media just hours after the ceremony on Saturday with a list of vendors, including: rings, flowers, photography, entertainment, catering, wedding planning, and hair and makeup.

Despite dedicating almost 10 minutes to extolling the virtues of the wedding location and some of the vendors at the prime time of just before 8am, a Nine spokesperson claimed to Fairfax Media on Monday that no deals were made by the newlyweds.

“There were no deals done for the location, services provided for the wedding or anything else, for inclusion in the coverage on the Today show,” they said.

“That coverage was in response to media coverage of the events and then feedback from our viewers who wanted to know more. 

“Sylvia and Peter consciously chose to do no commercial deals around their wedding.”

“We got beautiful heads / we don’t pay for s–t / agents deliver it / Oh why, why, why? / Because they know why,” Karl and brother Tom Stefanovic sang to the tune of Oasis’ Champagne Supernova during the wedding speeches.

Do you know more? Email amy.croffey@fairfaxmedia.com.au.


Another beautiful moment from Pete & Sylvia’s wedding…and another look at her stunning @rebeccavallance gown. Rebecca also created the exquisite bridesmaid’s dresses. Incredibly beautiful, no? #weddingday #wedding #weddingdress #happy

A post shared by Lisa Wilkinson (@lisa_wilkinson) on Apr 2, 2017 at 4:07am PDT


A post shared by Lisa Wilkinson (@lisa_wilkinson) on Apr 2, 2017 at 12:28am PDT

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